Devin sits down with Jeremie Bacon, CEO and Founder of Synap, to discuss Private Equity, Managing People and Movie Quotes.
Jim is back talking with Brian Walker, CEO of AE Marketing Group on the topic of Influencer Marketing. Does it work for B2B companies? Why or Why Not? What types of "marketing" projects should middle-market business-to-business companies focus their precious resources on? (If you have a dollar to spend, where should you spend it). We branch out into a side discussion of trying to calculate the real size of a company's addressable market, building simple "market" data marts and fallacy of "Big Data" in marketing.
Alan and Jim spend a fast half hour talking when you should consider upgrading older pieces of custom (homegrown) software. You don't have to upgrade older software just for the sake of upgrading it -- and converting from an older language to a newer language doesn't make the software any better. The first of a three (or maybe four) part series on modernizing your infrastructure.
Jim and Alan spend an hour arguing about whether you should consider bolting an
application programming interface onto older applications as a path to modernizing them. The conversation meanders into a brief history of application-programming-interfaces without getting too nitty-gritty -- suitable listening for Founders, CEOs and technologists.